Difference between revisions of "Social Marketing Manager"

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==Overview==
 
==Overview==
 
The Social Marketing Manager (SMM) is responsible for marketing TarValon.Net to non-members (i.e. external marketing) through social media and other venues.  
 
The Social Marketing Manager (SMM) is responsible for marketing TarValon.Net to non-members (i.e. external marketing) through social media and other venues.  
The SMM is an Administrative role and is responsible for the Social Marketing Team. The SMM will work with other staff on the site as needed, including the Graphics Development Team, the Tower Voices, the Department of Events and Conferences, and the Department of Community Outreach.
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The SMM is an Administrative role and is responsible for the [[Social Marketing Team]]. The SMM will work with other staff on the site as needed, including the [[Graphics Development Team]], the [[Department of Events and Conferences]], and the [[Department of Community Outreach]].
  
 
'''Position Level:''' [[Admin]]
 
'''Position Level:''' [[Admin]]
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'''Department:''' [[Department of Marketing]]
 
'''Department:''' [[Department of Marketing]]
  
'''Rotation:''' Non rotating position
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'''Rotation:''' Non-rotating position
  
 
'''Merit Eligibility:''' [[Administrator Merit]]
 
'''Merit Eligibility:''' [[Administrator Merit]]
 
===Chain of Command===
 
===Chain of Command===
The Social Marketing Manager reports to the [[Director of Marketing]]
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The Social Marketing Manager reports to the [[Director of Marketing]].
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The [[Social Marketing Team]] report to the Social Marketing Manager.
  
The [[Social Marketing Team]] report to the Social Marketing Manager
 
 
==Duties and Responsibilities==
 
==Duties and Responsibilities==
*Facilitate the Community experience through Social Media, and the SMT.
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*Facilitate the Community experience through Social Media.
*Socializing and promoting TarValon.Net Inc at social events, such as DragonCon, JordanCon, etc. (This may include organizing a fansite table.)
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*Socializing and promoting TarValon.Net Inc. at social events, such as DragonCon, JordanCon, etc. (This may include organizing a fan table.)
*Engaging Individuals through social media such as Facebook, Pinterest, Twitter, Tumblr.
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*Engaging Individuals through active social media outlets.
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*Manage the social media calendar.
 
*Further duties to be developed with the Director of Marketing.
 
*Further duties to be developed with the Director of Marketing.
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==Expectations==
 
==Expectations==
*Have an enjoyment of handling a variety of social media (FB, Tumblr, Twitter, etc).
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*Have an enjoyment of handling a variety of social media (Facebook, Instagram, Twitter, etc).
*Strong initiative and motivational skills, and organizing a team doing a variety of tasks simultaneously.
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*Strong initiative and motivational skills.
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*Must be able to organize a team doing a variety of tasks simultaneously.
 
*Must be able to work collaboratively in a team environment.
 
*Must be able to work collaboratively in a team environment.
 
===Time Commitment===
 
===Time Commitment===
*Activity level: 15+ hours on the boards per week, ideally 10-20 hours.  
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*Activity level: 15+ hours on the boards and social media accounts per week, ideally 10-20 hours.
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==Qualifications==
 
==Qualifications==
 
*Must have been a member of TarValon.Net for at least 6 months. Open to any rank; citizen or above.
 
*Must have been a member of TarValon.Net for at least 6 months. Open to any rank; citizen or above.
 
==History==
 
==History==
The position was first advertised September 20, 2015.
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The position was first advertised September 20, 2015. The role changed to [[Social Media Manager]] on January 30, 2019.
 
===Social Marketing Managers===
 
===Social Marketing Managers===
 
;Current
 
;Current
*[[Bruce al'Kay]]: October 25, 2018 - present
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;Previous
 
;Previous
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*[[Bruce al'Kay]]: October 25, 2018 - January 29, 2019
 
*[[Jeffan Caliarthan]]: September 12, 2017 - October 24, 2018
 
*[[Jeffan Caliarthan]]: September 12, 2017 - October 24, 2018
*[[Ne'mireth Delvar]]: October 19, 2015 -  September 12, 2017
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*[[Ne'Mireth Delvar]]: October 19, 2015 -  September 12, 2017
[[Category:Administrator Roles]]
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[[Category:Department of Marketing Positions]]
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[[Category:Former Tower Roles]]
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[[Category:Former Department of Marketing Positions]]

Latest revision as of 04:55, 7 October 2021

Overview

The Social Marketing Manager (SMM) is responsible for marketing TarValon.Net to non-members (i.e. external marketing) through social media and other venues. The SMM is an Administrative role and is responsible for the Social Marketing Team. The SMM will work with other staff on the site as needed, including the Graphics Development Team, the Department of Events and Conferences, and the Department of Community Outreach.

Position Level: Admin

Department: Department of Marketing

Rotation: Non-rotating position

Merit Eligibility: Administrator Merit

Chain of Command

The Social Marketing Manager reports to the Director of Marketing.

The Social Marketing Team report to the Social Marketing Manager.

Duties and Responsibilities

  • Facilitate the Community experience through Social Media.
  • Socializing and promoting TarValon.Net Inc. at social events, such as DragonCon, JordanCon, etc. (This may include organizing a fan table.)
  • Engaging Individuals through active social media outlets.
  • Manage the social media calendar.
  • Further duties to be developed with the Director of Marketing.

Expectations

  • Have an enjoyment of handling a variety of social media (Facebook, Instagram, Twitter, etc).
  • Strong initiative and motivational skills.
  • Must be able to organize a team doing a variety of tasks simultaneously.
  • Must be able to work collaboratively in a team environment.

Time Commitment

  • Activity level: 15+ hours on the boards and social media accounts per week, ideally 10-20 hours.

Qualifications

  • Must have been a member of TarValon.Net for at least 6 months. Open to any rank; citizen or above.

History

The position was first advertised September 20, 2015. The role changed to Social Media Manager on January 30, 2019.

Social Marketing Managers

Current
Previous